Modern consumers move, are inconsistent, make their own choices and can’t be put in boxes. Current brand challenges centre around trust, engagement and resonance. That’s why businesses need to communicate their true value to new and existing customers. Adam covers how implementing a multi-channel marketing strategy, with brand at the core; can help businesses communicate their true value.
Static site generators are here to stay (and what Netlify is doing to help)
Fake it til’ you break it
Failure is an option #1
Failure is an option #2
Failure is an option #3
Failure is an option #4
Failure is an option #5
Failure is an option #6
Everyone needs a strategy
What IP? Whose IP?
On searching for purpose
The evolution of Google Organic Search
I can't teach you to be a writer
Leeds. My Hollywood on a budget.
Making the game
How to change the world with your career (and why I chose tech)
Design your own career
Developers of habit
It all started with an anchor tag
Newspapers, Brexit and how I missed the story of the decade but found freedom after 17 years in print
Creating a place for Tech in Leeds
How To Break Through In The Creative Industries
Replacing the big NHS computer
Oh, you wanted to increment a counter? Good luck with that!
Sweet Imposition: How to run a developer team
Do you need a formal education to work in Digital?
Passion, purpose and values within the creative industries
Surviving the beast
Staring at rectangles : The good, the bad and the selfie
Building a city-wide media platform
Using data to build a smarter city
Telling stories with data
Advice from an Account Manager
Enough to go full time?
What is Leeds SOUP?
Ember: When the lights go on
Designing systems that scale - the other developer
Single Page Applications - The Good, The Bad and The Ugly
There and back again - Imposter Syndrome
How do you teach something that people can’t even agree what it’s called?
Bootstrapping a team of developers
Let's Build a Virtual Machine!
What's next for YorkshireDigital?
A journey through big data
...and why that's not important.
Deadlines and side projects
How psychology can influence design choices
Trials and tribulations of running a web design business
Top 10 distributed storage systems
Running events for the web industry
What is YorkshireDigital?
Managing a mind
Growing a start-up
Advanced Compass and SASS techniques
Don't trust your network
Changing the way we think about conferences
Our role in education
The importance of side projects
Kick the Photoshop habit in modern web design processes
Thinking for yourself in an industry of trends
Getting inspired by the Blues Brothers
Flux & flexibility
Growing, managing and surviving with a team of developers
Basics of cryptography.
How to discover your inner superhero
The story so far
How I went freelance
Life behind the curve
Node.js and Quadcopters - what could go wrong?
CSS - You've been doing it wrong
Burn after coding
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